Press
We’ve been making waves since 2013. And we hope to keep at the forefront of today’s industry for a long time to come. Here you can find everything you need for press contacts, assets and Soundtrack facts, all free to use.
Quick facts
Press inquires
For press contacts, reach us at press@soundtrackyourbrand.com
Quick facts
Founded: 2013
CEO & Chairman: Ola Sars
Founders: Ola Sars, Andreas Liffgarden & Joel Brosjö
Employees: 90+
Board & Leadership
Ola Sars
CEO & Chairman Soundtrack Your Brand
Jeff Ransdell
Founding Partner Rokk3r Fuel ExO
Brendan Ives
VP and Head of Division X Telia
News & Press
3 Businesses Get Creative to Counter Mounting Customer Acquisition Obstacles—And Win
Posted on 2024-07-23
CEO Ola Sars on AI’s Role in Ambiance: Enhanced Customer Experience in Less Time
Posted on 2024-07-24
Chopped Champion Chef Paco Moran, Answers Five questions in El Restaurante
Posted on 2024-07-10
Face the Music! Sound Advice For Bar & Restaurant Owners
Posted on 2024-06-03
Omar Marzouk, our VP Music Experience, visits the Evolution Exchange Nordics podcast #519 - AI And Creativity
Posted on 2024-05-24
Harmonize Your Success: How Music Can Amplify a Restaurant’s Reputation
Posted on 2024-05-08
CEO Ola Sars takes place on Billboard’s 2024 International Power Players list
Posted on 2024-04-29
Soundtrack Your Brand launches AI playlist generator
Posted on 2024-04-11
Soundtrack Your Brand launches AI playlist generator
Posted on 2024-04-11
B2B Music Streaming Service Soundtrack Your Brand Releases AI Playlist Generator for Business
Posted on 2024-04-09
How music affects restaurant foot traffic, revenue
Posted on 2024-04-03
Soundtracking venues: The artful business of background music
Posted on 2024-03-19
BBC News on Sweden's global music impact - "Can Sweden keep its edge in the music industry?"
Posted on 2024-03-15
The High Note of Unauthorized Music Use in Businesses: A Call for Compliance
Posted on 2024-02-01
CEO Ola Sars featured in Music Business Worldwide
Posted on 2024-02-01
Ola joins Ben Thomas in Pro AV Today Ola to discuss "What Commercial Businesses and Venues Need to Know About Music Licensing"
Posted on 2024-01-16
Global Trends in How Businesses Streamed Music in 2023 Unveiled: Soundtrack Charted Year-In-Review
Posted on 2024-01-16
Exclusive: How background music can create recurring revenue
Posted on 2024-01-09
2023 Reflections: The Year That Was in Restaurants - Ola Sars provides a unique perspective on the role of music in ambience and guest experience
Posted on 2023-12-20
Does Background Music in Stores Improve Sales During the Holidays?
Posted on 2023-12-20
The 10 Biggest Retail Trends For 2024
Posted on 2023-12-18
Leveraging Background Music to Enhance the Customer Experience and Boost Auto Sales
Posted on 2023-12-18
Showrooms come alive with the sound of music
Posted on 2023-12-07
How in-store music increases grocery sales
Posted on 2023-12-07
Predictions for Small Business Saturday (SBS) 2023 - How to Optimize Your Business
Posted on 2023-11-22
Soundtrack to women's economic influence: Driving the female dollar higher
Posted on 2023-10-02
Improve patient experience with background music
Posted on 2023-09-28
Listen up: Background music can improve the patient experience
Posted on 2023-08-01
Restaurant Strategy Podcast - Talking music and menues with Soundtrack CEO, Ola Sars
Posted on 2023-08-28
Music plays an important role in guest experience
Posted on 2023-08-25
AI helps retailers translate brand experience into music
Posted on 2023-06-12
SOUNDTRACK YOUR BRAND CLOSES $15M FUNDING ROUND LED BY MATT PINCUS’ MUSIC
Posted on 2023-06-14
Ep. 64 - The First 100 with Ola Sars, the founder of Beats Music & Soundtrack your Brand
Posted on 2023-05-15
Ola Sars: The Veteran Music Tech Entrepreneur Changing the Music Industry
Posted on 2023-05-03
Build Customer Loyalty Through Music
Posted on 2023-04-27
Inflation Could Turn McDonald's Into A Serious Competitor Of Starbucks
Posted on 2023-04-11
Strike a Chord: The Role Music Plays in the Guest Experience
Posted on 2023-04-13
Music Can Give the Restaurant Industry a Competitive Edge
Posted on 2023-03-16
PRESS RELEASE
Soundtrack Your Brand 2022 Year in Review Reveals Top Music Streamed by Businesses
Posted on 2023-01-11
PRESS RELEASE
New holiday music guide released from Soundtrack Your Brand
Posted on 2022-11-22
Ola visits RunningRestaurants.com - The secrets to getting music right in restaurants & bars
Posted on 2022-05-12
Ola visits The Cafe Hustle podcast - Harmonizing music, creators, brands and their customers
Posted on 2022-05-04
Ola visits the Interstate of Music podcast - Rights holders' opportunity to unlock value from B2B streaming services
Posted on 2022-02-15
Spotify-Backed streamer ‘Soundtrack Your Brand’ targets U.S. IPO
Posted on 2022-01-26
Lisa Farris appointed Chief Marketing Officer at B2B music service Soundtrack Your Brand
Posted on 2022-01-25
Over 200 million listeners: New SYB / MRC study discloses one of America's biggest music sources
Posted on 2021-10-13
The Hidden Value of Music - Nielsen
Posted on 2021-11-24
Time to read - 5 minutes
Ola visits Business Reporter - Curating the soundtrack to your business
Posted on 2021-10-13
Dealing with the unexpected: Five business lessons learned from the pandemic
Posted on 2021-09-09
Soundtrack Your Brand founder, CEO & chairman, Ola Sars, named to Billboard's international Power Players 2021 list
Posted on 2021-04-27
Stores are misusing background music and it’s costing the record industry billions
Posted on 2020-08-18
Catalog press release
Posted on 2018-04-16
PRESS RELEASE
Funding press release